Loyalty-Building

The subscription model is of little interest to most of today’s audiences. New frameworks built around the total experience are what earn loyalty today.

Of course, savvy segmentation and smart offers remain essential to frequency of attendance and "value of consumer," but it’s the curatorial approach to your community’s journey through the art form that has lasting impact. Get in touch with us to learn more about our forward-thinking approach to subscriptions, passes, memberships, rewards, and all that’s to come, and let’s chart your organization’s course.

We are also seeking one or more arts organizations interested in doing a beta test of our New Arts Repeatr™ audience retention plan, a nimble, customized way to incentivize return visits. Designed to work alongside your in-house CRM and ticketing platform, this proprietary system processes and analyzes a wide range of organizational and national data inputs to trigger a range of hyper-personalized offers automatically, including ticket discounts, exclusive experiences, and more. Contact Robert for more information.

Photo: The company of A Strange Loop at Playwrights Horizons (photo by Teresa Castracane)